B2B copywriter
As B2B business owners or marketing managers, your unique challenge is hitting that balance between friendly and professional, knowledgeable yet reassuring.
I’m a freelance B2B copywriter here to write web copy, blog posts, case studies or email marketing that will
Score you more customers for less effort
Promote your new package, product or service
Build your authority on the web and beyond
Your website is often the first place your business customers encounter your product or service. They’re busy, overworked, underpaid and looking for the key to solving all their work problems so they can get home to the kids. It’s our job to help them.
Why hire a freelance B2B copywriter?
A B2B copywriter can help you communicate what’s so great about your product or service to your busy business customers. Why should they choose you? What makes you special? How are they going to pitch the extra cost to the finance department? Beyond making the sale, you have a golden opportunity to improve your customer’s experience by offering valuable content, emails and social posts that make their life easier. Hiring a freelance B2B copywriter allows you to offer all this at the fraction of the cost of a full-time hire.
Why me?
Experienced
I’ve worked with B2B businesses for four and a half years. I understand businesses like yours inside out and can hit the ground running with your project.
Trusted
As a copywriter for B2B, I’ve worked for businesses including Amazon Selling Partner, Sendinblue, Shipup and Resourcify
Proven
I’ve helped B2B businesses smash their crowdfunding target, rank number one on Google and land their very first (and millionth) sale.
How I can help
Copywriting
Storytelling and promotion for your B2B website and emails.
Find out more about copywriting
Tone of voice
Uncover your B2B brand’s personality and set guidelines to express it consistently.
Find out more about tone of voice
Brand messaging
Develop a strong foundation of consistent, considered communication with a brand messaging platform.
Find out more about messaging
You can also book me for a VIP day, a power hour, or for a website audit.
Projects they loved
HUMANAVA
B2B web copy for a soft skills masterclass platform
Sendinblue
B2B blog posts for an email marketing platform
ICENA
Tone of voice and web copy for a B2B training and consultancy firm
Results
What can you expect to walk away with when you work with me?
Strategic messaging that gets to the heart of your customers’ needs
New or strengthened brand personality
A boost to your search engine ranking and traffic
More paying customers
More time to work on other parts of your business
“High-quality, well researched articles”
Sally did a great job of capturing our content needs and provided high-quality, well-researched articles. She is delightfully easy to work with and I recommend her to any business looking for professional writing services.
Emma Fanning - Sendinblue