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Mind your language

Blog posts

{ Thoughts, tips and tidbits from the world of brand copywriting. }

Sustainability Allies Sally Fox Sustainability Allies Sally Fox

Vanderful: promoting a positive future through play

Imagine a dog, a cat and their humans rolling into your town in a vintage Volkswagen campervan. You’d look twice. In 2019, Vikki, Francesco, Federico, Bronzo the dog and Zuzu the cat founded Vanderful: an organisation dedicated to delivering performing arts and surf craftsmanship workshops to children. Follow their incredible journey through Africa and Europe here.

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I’m Sally, the desk plant killer behind Lumen & Fox πŸ‘‹

I do brand voice and copywriting for big-hearted businesses.

That means finding the words that bring your bright ideas to life. The words that let you make your mark. Whether it’s copy for your website or powerful messaging to use across every platform, pitch and proposal. I use a fun, creative and uplifting approach to figure out what you want to say and, most importantly, how you want to say it.

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