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Mind your language
Blog posts
{ Thoughts, tips and tidbits from the world of brand copywriting. }
Everything you need to know about greenwashing and how to avoid it
As more consumers choose to shop ethically and sustainably, we as brands, copywriters and marketers have a golden opportunity to earn their trust and loyalty. How? By communicating our values and goals with simplicity and honesty.
I’m Sally, the desk plant killer behind Lumen & Fox 👋
I do brand voice and copywriting for big-hearted businesses.
That means finding the words that bring your bright ideas to life. The words that let you make your mark. Whether it’s copy for your website or powerful messaging to use across every platform, pitch and proposal. I use a fun, creative and uplifting approach to figure out what you want to say and, most importantly, how you want to say it.
Have we met?
Take a look at how I can help